Wingate Faces

Indian Trail woman’s work shown on billboards

12/19/2012
Using Adobe Photoshop and some creativity, Brandy Mills (Wingate Alum) won a safe driving design contest.

Although she is from Indian Trail, her design “Focus” is displayed on billboards stretching beyond Union County – to the Midland and Triad areas – throughout the holidays.

The key message Mills portrays in her billboard artwork is to focus on the road and to be a safe driver.

“I wanted to keep the message simple but clear,” she said. “Sometimes we get so distracted while driving because we see it as an interim time between the lists of things we need to do. We all need a reminder that focusing on the road is the top priority for our safety.”

The contest was sponsored by Crumley Roberts, a N.C. law firm that helps victims of serious auto accidents. The social media-based Safe Driving Billboard contest was open to residents of North Carolina. Graphic design and art professionals, high school art students, and children as young as age seven submitted creative ideas and entries with the message: safe driving matters.

“We see firsthand the effects of distracted driving,” said Chris Roberts, Crumley Roberts’ president. “And we wanted to use this contest to connect with the community and utilize social media to promote awareness for safe driving.”

Entrants uploaded their safe driving designs to the Crumley Roberts Facebook page Sept. 15-Oct. 15. A team of local graphic designers and creative professionals judged the initial entries to narrow the selection to six finalists. The firm’s Facebook fans chose the winning design.

“I won a $500 gift card to the Apple store,” Mills said. “Which was a really great incentive, considering I had been saving for a new computer for quite some time.”

Throughout the contest, the Crumley Roberts’ marketing team traveled to elementary schools and high schools in the Charlotte area to recognize contest finalists and thank them for their creativity and participation.

“I’m extremely grateful to Crumley Roberts for hosting the contest and all of my friends on social media...,” Mills said. “It really feels like a group effort, and it is a big dream come true for a young professional.”

To stay informed of safe driving initiatives, community relations events, scholarships and other social media contests through Crumley Roberts, visit the Facebook page at www.Facebook.com/CrumleyRoberts.

Published by the Charlotte Observer.

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