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Marketing Degree Program

Porter B. Byrum School of Business

Our Marketing Program Speaks for Itself

The marketing program at Wingate University involves you in the hands-on experiential learning, problem-solving, and real-life situations from actual companies that need real-time responses.

Marketing majors have the opportunity to intern with local for-profit and nonprofit organizations where you can manage social media accounts, create marketing campaigns or digital marketing crusades. 

With Wingate's special combination of experienced faculty, classroom engagement, project work, case studies and hands-on applications, you will be prepared to help your company move forward successfully.

You Love People

Why study marketing? You want to know what inspires and motivates people. You want to connect with people to learn how a product can enhance their lives. 

Jumpstart Your Career

Small classes enable you to develop close relationships with faculty members and peers. The cutting edge innovation lab gives you access to research and design software used by professionals. 

Did You Know? 

More top executives come from marketing than from any other functional area of business.

87% of marketing students complete an internship

David Fairgrieve '18

Former marketing major and entrepreneurship minor

David met the founder of a billion dollar Charlotte unicorn in class and now works directly with them to develop a sales pipeline for fin-tech start up Kingsmen Software and their healthcare intelligence solution.

Jamie Mendoza '16

Former marketing student

Jamie gained experience on campus working for the Ad Team and Student Government Association which led to multiple internships in marketing and launched Spearhead marketing to help small businesses.

The Porter B. Byrum School of Business is nationally accredited by the Accreditation Council for Business Schools and Programs (ACBSP). ACBSP is the leading accreditation association for business education for institutions with a focus on teaching excellence. ACBSP accreditation assures students of a commitment to overall quality, academic rigor and continuous improvement in business education.

Marketing Courses

The mission of the Porter B. Byrum School of Business is to deliver nationally accredited bachelors and master's degree programs in business. In addition, the Porter B. Byrum School of Business encourages students to pursue academic and professional excellence. It provides opportunities for them to explore ethical issues, experience cultural events and encounter a global perspective.