We don’t have to sell you on a marketing degree. Our program speaks for itself.

marketing_major_pg_professor_lecturing_330x330You love people and find them fascinating. You want to know what inspires and motivates them. You want to connect them to products and services that can enhance their lives. A marketing degree shows you how.

Marketing courses at Wingate University jump-start your career. You can check out our academic catalog to see what course opportunities await you. Additionally, small classes enable you to develop close relationships with faculty members and peers. The cutting-edge innovation lab gives you access to research software used by professionals. And we collaborate with local businesses on class projects, so you gain professional experience along with credit hours.

Major Directions

Marketing students at Wingate University choose between a bachelor of arts and a bachelor of science degree.

The B.A. degree requires additional credit hours in intermediate-level foreign language courses. Students who plan to work with diverse populations or with an international clientele might prefer this option.

The B.S. degree requires additional credit hours in math or lab science courses. This option prepares students to work with large corporations, small businesses and nonprofit agencies. Students who are looking for science-based marketing careers should pursue a B.S. degree if they want to work in pharmaceutical sales, biomedical research or healthcare marketing.

Not so Minor Roles

The Porter B. Byrum School of Business recommends several minors that particularly complement the marketing major.

  • Entrepreneurship is ideal for those who want to launch their own firm.
  • International studies prepares students to communicate in global contexts.
  • Psychology offers insight into consumers’ behavior and how customers think and act.
  • Public relations equips students to market organizations or individuals to the public.

Other minors can also complement your degree to match your goals.

High Impact

Successful marketing campaigns brand themselves in people’s minds. If you want to change the way people think, buy and live, talk to us today about the marketing major.

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