Do you want to help drive the next innovative breakthrough in your industry? Be prepared to manage innovation and new ideas with an MBA degree featuring a corporate innovation concentration.

MBA students listen during classThe corporate innovation concentration in the Wingate University MBA degree program gives our students the necessary skills to drive the brightest ideas of tomorrow. You’ll learn how to foster and support entrepreneurship within the corporate environment. You’ll understand best practices for the management of innovation and technology so your company can develop a marketplace advantage.

We do this by using real-world case studies to help you understand the issues and challenges others have faced. You’ll have the chance to hear from individuals faced with these opportunities and their solutions.

Corporate Innovation Concentration

After completing the prerequisite courses (BUS 612, 622) the following two courses may be taken in any order, although we recommend taking them in sequence. 

BUS 660 Corporate Innovation
3 credits
This course is designed to develop strong innovation management skills and decision-making related to innovation strategy and implementation of new products and processes within companies. The course exposes students to guiding concepts and theories of innovation and how to translate these concepts into concrete strategies and programs for developing new products and services and understanding paradigm shifts in market needs.
Prerequisites: BUS 612 Organizational Management, BUS 622 Marketing Management

BUS 661 Technology and Innovation Management
3 credits
This course develops decision-making skills in managing technology and innovation programs throughout organizations. It focuses on technology strategy and implementation, managing in varying technology environments and managing the innovation process and related technology projects across functions.
Prerequisites: BUS 612 Organizational Management, BUS 622 Marketing Management

A Solution for You

Are you ready to carve out a career helping to manage new ideas and innovative game-changing solutions in the marketplace? Does the chance to lead rather than follow spark your imagination? If that’s you, the Wingate University MBA degree is the right choice for you. Give us a call, email us or visit us at 13024 Ballantyne Corporate Place, Suite 150 in Charlotte, NC to learn more about the Wingate University MBA program.